_ HAPPINESS REVOLUTION
Orthodontics Meets
the Next Generation
The Happiness Revolution project helps orthodontic practices overcome the challenge of attracting young generations and standing out in a competitive market.
With a custom library of engaging assets, including photos and videos, the campaign promotes and differentiates Henry Schein's products while providing an effective way to educate patients about the benefits of orthodontic treatment.
#campaign #brand-asset-library
WHAT WE DID
→ Creative & Art Direction
→ Photo & Video Production
→ Creative & Art Direction
The aim was to showcase a diverse mix of ethnicities and ages, reflecting the vibrant diversity of today's society.
→ → Photo & Video Production
From a production standpoint, the assets were carefully crafted to be highly adaptable and versatile, allowing for seamless integration in various online and offline platforms and formats.
→ → Photo & Video Production
Short, visually engaging videos were produced with the intent of captivating patients, from social media to the waiting room.
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